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Preview — Heartfelt Marketing by Jacquie Jordan. Heartfelt Marketing is for the self-inspired entrepreneur who understands their skill set: however, promotion isn't their forte. Heartfelt Marketing is for the self-inspired entrepreneur who understands their skill set; however, promotion isn't their forte. Get A Copy.

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Paperback , 95 pages. More Details Other Editions 1. Friend Reviews. To see what your friends thought of this book, please sign up. To ask other readers questions about Heartfelt Marketing , please sign up. Lists with This Book. This book is not yet featured on Listopia. Community Reviews. Showing Jacquie has been involved in booking and supervising or producing as many as 10,plus television guests. Her reign has become successfully launching and executing many syndicated daytime programs and cable shows. Welcome to the show. Jacquie is also a New York Times bestselling publisher.

Tell us what you do with Guestpert TV. My background is a two-time Emmy-nominated television producer. My work in promoting businesses, authors and experts in the media comes from the perspective of doing it as a television producer. The way we market our company, TVGuestpert, is that I promote to the TV shows that I have camera ready experts who can handle a three-minute segment, a five-minute segment live, a seven-minute segment, a satellite interview, a live talk interview. The producers will come to us.

We receive about media leads a day and that traction helps inform me and the company how to set up for placement, my clients within the collective narrative that we see in the media world. There was the big Kate Spade suicide and then followed by the Anthony Bourdain suicide and the narrative that came and I guess as a content creator know the trajectory of narratives.

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If you can be a Kate Spade, who was a twenty-something explosive fashion designer who changed the way the businesswoman carries a purse, who started the business with her husband. Then the other career you would want to be Anthony Bourdain and travel the world to parts unknown, sipping wine and having food with people in conversation from all over the world.


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Which life would you have chosen because of those were amazing lives? How big is depression and how big is mental illness? Does addiction play a part in these types of suicides?

TVGUESTPERT PUBLISHING: Write Your Legacy with Jacquie Jordan. Video 3

My job when working with my authors, my businesses and my experts is to get them into alignment into that conversation. How do we jump into that conversation with your expertise? I call it a surfboard.


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Collective narratives are like ocean waves, some are big, some just dribble through the day and my job is to read all of the ocean waves. Sometimes people expect it to be direct sales that depends on a platform, but the exposure it needs to translate in some way. This is what we do as business owners and content creators. Media Development: Even if you are amazing in your field, experts are interchangeable and any producer knows that. To me, there are three specific phases to media exposure. Have you been to batting practice?

Do you even have the right gloves?

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Do you know how long it takes for you to run around the bases? Do you know the difference between stopping at first or sliding into third? Those are techniques that are required to be a professional expert, Guestpert as we call it on camera. It is a tango and the choreographer of the tango is the producer. As a company, we are advocates of a producer of being my specific background. You have to know your steps.

Unlock the Mysteries of Your Customer Relationships

I discourage it but I do find a lot of resistance from people wanting to get the practice in. My job is to open the door that you can go in and out of as a content provider for the show. I want you to be so fabulous that they want you back next week and they want you back for weeks. She had a content she provided, quality and value to the show.

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Obviously, you can see from my PR point of view. At TVGuestpert, we receive about media leads a day. Your audiobook is waiting…. By: Jacquie Jordan. Narrated by: Jacquie Jordan Jordan. Length: 2 hrs and 9 mins.

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Categories: Business , Marketing. Learn how to get out of your own way and generate business by being of service to others Release the 5 Pitfalls that spell doom for your revenue. Discover how the language and intention make a HUGE difference in the sale Let go of the energetic tackiness in your business exchanges that screams inferiority Explore the blocks that are getting in the way of business expansion. More from the same Author Get on TV!